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Q. What do I can when I ask you to review my website?
A. My web site review report is a comprehensive analysis of the
overall interface and structure of your web site. I examine a wide
range of factors like how easy it is for users to get around and
navigate, how efficient is your marketing process, the credibility
and business image you deliver and so on.
Q. What kind of recommendations the report includes?
A. My report's objective is to show you how to provide new visitors
with interfaces that they can use with ease, confidence and
success. It is a combination of well-thought-out menu systems,
navigation structure, visual layout and copywriting. The outcome
of the improvements I recommend is to enable your users to
respond to your the calls to actions, performing tasks and
transactions without impediments or confusion.
Q. Can you implement the changes you recommend?
A. Yes I can. As an experienced copywriter and a specialized online
marketing consultant, I'd be happy to work with you on making all
the improvements and changes included in my web site review
report. Although making web site changes can sometimes be
intimidating, there are no shortcuts. If you want to succeed, you've
got to present an effective, impressive and usable web site.
Q. Why do I need anyone to review my website?
A. Studies show that a weak web site will likely drive new visitors
away, whereas an effective web site will keep visitors engaged. An
effective ecommerce or business web site will enable its visitors to
complete tasks, find information, make purchases, and return to
enjoy the positive experience. These kinds of web sites generate
confident and loyal users. Whether your web site is content driven,
educational, application-based, or an online store, good usability
and effectiveness will determine its success and profitability. The
web site review and analysis will show you how to improve what
you already have, identifying barriers to good usability and
offering fresh solutions to take them off.
Q. How do I know if you're familiar with my specific market?
A. I don't have to specialize in your specific field in order to write a
web site review report. Although over the past 16 years I've had
the opportunity to cover almost every industry in the market, my
review report is based on known conventions and rules of web
site design and information architecture. If properly followed,
these proven conventions and rules can boost your web site's
online success. Together with my vast professional expertise,
a review report can be the difference between an obscure online
presence and a powerful, leading web site.
Q. Is the free website review service really free?
A. Yes, the web site review is a free service. There is absolutely no
commitment involved and you don't have to hire me should you
decide to implement my recommendations. My primary objective
is to provide professional assistance that reflects my strong
reputation and integrity and NOT to just grab new projects.
Q. What do you check when you review my website?
A. My web site review report starts with a comprehensive homepage
analysis. Next, I focus on the navigation structure, overall layout,
the marketing oriented messages and the opening text. Then I
proceed with the inner pages, headlines, visuals and shopping
process - information, products/services presentation, shopping
cart, registration page, and checkout pages.
Q. How do you analyze web sites?
A. I visit your web site assuming the role of the average user, and
analyze it based on established principles of effective usability
and functionality. My conclusions are then converted into a report
that details the problems and success of your site's functionality,
offering concrete suggestions and recommendations to improve it.
Q. What makes you special for review services?
A. Well, mainly my expertise and strong reputation. The combination
of a professional second opinion with a free valuable service
generates a win-win solution and a great opportunity to rank higher
in the highly competitive market.
Q. Will your web site review report affect traffic and sales?
A. My web site review report focuses mainly on increasing the
conversion rates, not on generating higher traffic. Nevertheless you
should keep in mind that an improved web site means higher
search engine ranking and higher search engine ranking means
higher traffic. But my first and main objective is to convert more
and more visitors to buyers, increasing your return on
investment and profits.
Q. How long does it take to write a web site review report?
A. Writing a web site review report will usually take 2-3 working days.
Yet it may take another few days to start writing your report. The
problem is that I receive dozens of web site review requests each
and every day and my schedule is very tight.
Q. Does your web site review report include only criticism?
A. No, my web site review doesn't include only criticism. I believe no
review report is complete without practical recommendations and
ideas you can use to make immediate improvements.
Q. Why do we need an external web site review report?
A. Firstly it's a FREE external report so you have nothing to lose.
Secondly, it's a second professional opinion which usually will turn
out to be extremely useful. Thirdly, it's almost impossible for your
web site development team to objectively analyze its own project.
Q. Can we receive sample reviews you've written?
A. My privacy policy on these matters is very clear - I NEVER share
any material I receive from a client with any other existing or potential
clients. Think of it this way: would you like me to share your review
report - including all your web site's problems and mistakes with
other clients? I don't think so… Sorry, but ALL my client web site
reviews are confidential.
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Website Review Request Form
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Professional in-depth
analysis of your website's
performance and practical
advice on how to increase
conversion rates
Free service with absolutely
no commitment
Practical suggestions on how
to better communicate your
messages and strengthen
your business image
An essential service for
improving your competitive
edge and market
positioning
A strictly confidential process
that reflects my strong
reputation and professional
integrity
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